Why I’m Learning Framer (While Still Loving Squarespace) — And What It Means for Your Website in 2025
“Isn’t it hard enough keeping up with all the changes in Squarespace — and now you’re learning Framer too? Why not just stick to one?”
That was the question someone recently asked me over coffee not long ago.
And honestly? Fair question.
Web design moves fast. Platforms evolve, design trends shift, and new tools pop up offering completely different ways to build. It can feel like chasing a train that’s already left the station.
So why would I deliberately give myself more to learn?
Why not just pick one platform and stay safely in my lane?
Because my clients deserve the best.
And the best means using the right tool for the job — not just the one I know best.
Staying Current in Web Design Is Non-Negotiable
As a UK-based web designer working with beauty professionals, photographers, event planners, creatives, and small business owners, I see one common thread: every client wants a website that works as hard as they do.
That means:
Clear, intuitive navigation
Branding that’s consistent and beautiful
A user experience that feels effortless
Strong SEO and AI-search readiness built in
Staying current lets me bring new functionality, fresh visual ideas, and updated best practices to every project — no matter the industry. It’s not just about knowing the tools; it’s about knowing which tool fits your goals best.
Why Learning Framer Lights Me Up
Every time I pick up a new platform or feature, it’s like rediscovering why I fell in love with design in the first place.
Squarespace’s Fluid Engine gave me flexible ways to adapt mobile layouts.
Framer’s scroll animations opened the door to immersive storytelling and interactive moments that make visitors want to keep exploring.
Learning keeps me creatively engaged — and that creative spark means my clients get websites that aren’t just functional, but genuinely inspiring.
Because here’s the truth: a pretty website is nice. But a platform-matched, strategically built website? That’s where the growth happens.
Why Add Framer to My Squarespace Toolkit?
Squarespace and Framer are both incredible — but they deliver very different website experiences. Understanding those differences means I can recommend the right platform from day one.
Why Squarespace Will Always Have My Heart
For many small businesses and service-based brands, Squarespace websites are the sweet spot:
✨ Beginner-Friendly: Drag-and-drop editing, pre-designed templates, and intuitive tools make it easy to manage without tech overwhelm.
Quick to Launch: Perfect for getting a professional site live in just a few weeks.
🔍 Built-In SEO: From meta titles to automatic sitemaps — ideal for improving local UK search visibility.
🔒 Secure Hosting Included: No need to worry about SSL or third-party hosting.
🎨 Elegant Templates: Clean, structured designs ideal for wellness, creatives, and events.
🛠 Easy Maintenance: Update content, swap images, add blogs — no code needed.
💷 Affordable: A full-featured, professional platform without the big-agency price tag.
Perfect for:
Service providers
Local businesses
Creatives who want to manage their own site
Event or wedding websites that need elegance + simplicity
Why Framer Deserves a Spot Too
Framer is a different beast entirely — and that’s a good thing. Originally built for app prototypes, it’s now one of the most exciting website design platforms on the market.
⚡ Creative Freedom: No rigid templates — layouts are custom-built from scratch.
🎥 Modern Interactions: Parallax scrolls, hover effects, and animated transitions for an immersive experience.
✏ Design-First Approach: More granular control over typography, spacing, and structure.
🗂 Built-In CMS: Dynamic blogs and portfolios updated with ease.
🚀 Speed & Performance: Sites load lightning-fast, optimised for all devices.
🤖 AI Integration: Layout suggestions, copy prompts, and performance insights built in.
Perfect for:
Creative agencies
Bold brand-led businesses
Tech start-ups
Businesses wanting highly interactive, standout design
Which Platform Should You Choose?
I always start with a platform-fit conversation during discovery calls. Here’s a quick guide:
🔹 Choose Squarespace if you:
Need a site live quickly
Want a cost-effective, all-in-one solution
Prefer structured layouts
Plan to update your own content regularly
Offer services locally or regionally
🔹 Choose Framer if you:
Want a fully custom design and motion effects
Have a bold visual identity
Need a site that feels like an experience, not a brochure
Are happy to collaborate with a designer for updates
Want interactive storytelling elements
Two Example Scenarios That Show the Difference
🎀 Ella – Bridal Makeup Artist (Squarespace)
Ella needed a polished, mobile-optimised website to showcase her bridal portfolio and help local brides book consultations.
Squarespace gave her:
A gallery to highlight recent looks
Built-in booking form
Simple blog for skincare and beauty tips
Fast launch in under 3 weeks
She now the ability to update her own content without touching code.
🚀 Visionaire Studio – (Framer)
Visionaire wanted a site that moved, told a story, and felt entirely theirs.
Framer delivered:
Custom animations and interactive case studies
Dynamic content through a built-in CMS
Video showcases and bold typography
Smooth, engaging scroll effects
The result? A site that’s as memorable as their work.
It’s Not About Either/Or — It’s About Fit
Some clients thrive with Squarespace’s structured elegance.
Others need Framer’s creative freedom.
By offering both, I can match each business to the platform that will help them grow — and feel proud every time they share their site link.
Why This Matters for Your Website in 2025
The web design world isn’t slowing down. Platforms will keep evolving, new ones will emerge, and client expectations will shift.
That’s why keeping your website updated, choosing the right platform, and building in a way that can evolve with you isn’t optional anymore.
Final Thoughts: Let’s Find Your Fit
I’m not learning Framer because it’s trendy. I’m learning it because your business deserves the best platform for your goals — whether that’s Squarespace’s simplicity or Framer’s creative depth.
Your website should feel like home: built for your story, your audience, and your next chapter.
Ready to find the perfect platform for your business?
👉 Click CONTACT above
No jargon. No pressure. Just a friendly, informed chat to help you choose the right foundation for your online home.
