AMARIS LUX PHOTOGRAPHY

The Brief

Amaris Lux Photography is a refined, fine-art wedding brand built on emotion, quiet luxury, and beautifully observed moments. As Paul Stephen’s work evolved, the existing website no longer reflected the depth, pacing, or artistry of his photography.

The challenge was not simply visual — it was experiential. The site needed to feel calm, intentional, and immersive, while supporting large image galleries, editorial storytelling, and an international audience. It also needed to be intuitive to manage behind the scenes, without compromising the aesthetic restraint the brand is known for.

With the 2026 redesign, the goal was to elevate the experience even further — refining structure, improving flow, and ensuring the site continued to feel timeless rather than trend-led.

The Approach

The Amaris Lux website was reimagined as a digital gallery — a quiet, cinematic space designed to reflect the emotion and restraint of Paul’s work. From the first scroll, imagery leads the experience, supported by refined typography, a muted palette, and generous spacing that allows each photograph to breathe.

A bespoke scrolling hero gallery sets the tone, introducing the work slowly and intentionally before guiding visitors through an editorial structure built around storytelling rather than distraction. The Stories of Light & Love section became a central feature, presenting curated weddings and engagements that open into full, lightbox-enabled galleries for unhurried viewing.

Behind the scenes, the site was structured for flexibility and ease of use, ensuring future updates can be made seamlessly. The 2026 redesign builds on the original vision with greater clarity and confidence — quieter, more intentional, and designed to feel timeless.

Initial site architecture, layout, and creative direction focused on editorial pacing, restraint, and storytelling.

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The Consideration

The result is a website that feels less like a portfolio and more like an invitation — into Paul’s world, his work, and the moments he captures. Calm, immersive, and quietly confident, the Amaris Lux site continues to evolve alongside the brand while staying true to its core.

This project has evolved alongside the brand, with refinements made over time to support growth and clarity

Selected Screens from Initial Launch

A bride and groom holding hands while ascending stairs in a dark, Gothic-style interior with a large chandelier and medieval tapestry, captured in black and white.

All images by Amaris Lux Photography

Final website highlights

The hero section was intentionally restrained, allowing a curated selection of rotating imagery to lead the experience and set the tone from the very first scroll.

A bride and groom standing on a wooden bridge in a forest during a wedding photo shoot. The bride is wearing a white dress and holding a bouquet; the groom is dressed in a gray vest, white shirt, and tie.
Black and white photograph of a bride and groom sharing a joyful moment outdoors, with the bride smiling and the groom squinting as they embrace near a wooden fence, surrounded by trees.
A black and white image of a bride and groom on a rooftop with a cityscape background. The groom lifts the bride as they smile at each other.
A bride and groom standing outdoors on a pathway surrounded by trees and bushes, with the bride in a white wedding gown and veil, and the groom in a dark suit, during sunset.

The remaining homepage was structured to guide visitors through a clear, considered journey — from first impression to meaningful connection.

A professional black and white portrait photograph of a bald man with light skin, sitting with his hands clasped in front of him, in front of studio lights, on a photo studio backdrop. The website header includes the name 'Amaris Lux Photography' and navigation links.
A bride and groom sitting on a bench by a river during sunset, with trees and sunlight in the background.
Black and white photograph of a wedding reception dance floor with a bride and groom dancing surrounded by friends and family.
A smiling bride and groom holding hands during their wedding ceremony outdoors, surrounded by guests and greenery.
A bride and groom standing next to a vintage white car outside a grand building with columns, on a sunny day with blue sky and trees in the background.
A couple in wedding attire holding hands, walking in a field at sunset with dramatic clouds in the sky.
Black and white photo of a bride and groom dancing on a rooftop with city buildings in the background.
Black and white wedding photo of a smiling bride and groom embracing outdoors, with foliage in the background.
Website homepage for Amaris Lux Photography featuring images from wedding love stories including a wedding couple surrounded by confetti, a black-and-white portrait of a bride, and a fireworks display over a large estate with a wedding couple in front.
Screenshot of a website homepage for Amaris Lux Photography featuring a black background section with white text promoting wedding photography services, plus navigation menu and a "Get in Touch" button.
Three wedding photos featuring different couples and locations, with captions indicating names and venues: a couple at Tatton Park, a couple at Peckforton Castle, and a couple at Oak Tree of Peover.
A wedding couple standing under an archway illuminated by a street lamp at night, with text describing a photographer's work at Peckforton Castle.
Homepage of Amaris Lux Photography website featuring a beige and white color scheme, with navigation links at the top, a main heading about wedding photography, and contact options including a WhatsApp chat button at the bottom right corner.

The Experience section was thoughtfully reworked to include clear full-day and half-day options, client kind words, and a gentle contact form — supporting a smoother, more intuitive path to enquiry.

A woman in a wedding dress sitting on a chair indoors, with dark patterned curtains and a window behind her, captured in black and white.
A wedding jewelry ring close-up on a reflective surface with rainbow-colored lights.
Screenshot of Amaris Lux Photography website page about half-day wedding coverage, describing services such as pre-wedding consultation, five hours of coverage, 350-500 edited images, online gallery, and film-style edits.
Contact page of Amaris Lux Photography website featuring wedding accessories and a contact form to share plans with the photographer.
Black and white photo of a wedding reception with the bride and groom being lifted on a chair by guests; the bride is holding a ribbon and appears excited, while the groom is smiling. The scene is lively with people around.
A bride and groom holding hands, standing on a tree-lined path outdoors, dressed in wedding attire with the bride in a lace wedding gown and the groom in a suit.
A wedding photo of a bride and groom standing in a garden surrounded by red flowers and greenery, partially obscured by tree branches.

The Info section was completely restructured and pared back to the essential details — presenting key information clearly and removing anything unnecessary or distracting.

A black and white portrait photograph of a man outdoors, with a landscape of fields and distant hills in the background.
Photographer Bianca standing indoors, holding a camera, with a reflection of a interior setting with warm lights and candles
A woman in a wedding dress standing in a grand, historic hall with stained glass windows, wood paneling, and a high, decorated ceiling with lighting fixtures.
A bride and groom stand close together, touching foreheads in an outdoor mountain setting during a cloudy day. The bride wears a white wedding gown with flowing sleeves, holding a bouquet of flowers. The groom wears a black suit and tie.
Screenshot of Amaris Lux Photography website with the 'How I work' section, describing her approach, experience, and style in photography.
Black and white photograph of a bride and groom standing outside on a balcony, framed by two open dark curtains, holding hands and looking at each other, with a scenic outdoor background.
A couple getting married in front of Peckforton Castle during sunset, with the castle's stone archway illuminating softly behind them.

The Info section was refined and simplified, presenting essential information clearly alongside a concise FAQ.a

The Stories section was completely reframed into a curated collection of individual couple features, each linking through to its own dedicated page. These pages share the story of the day through considered written context, highlighted imagery, and a full gallery — allowing each celebration to be experienced in depth.

A couple dressed in traditional South Asian wedding attire cutting a wedding cake at their celebration, surrounded by friends and family in ornate clothing under a decorated tent with string lights.
A bride in a white wedding dress and veil looking to the side in a well-lit room with curtains and a window.
A bride and groom sharing a dance at their wedding reception, smiling at each other, with a floral backdrop.
Wedding couple standing on a stage with a tapestry backdrop, holding hands. The bride wears a white gown with a long train, and the groom wears a dark suit with a white shirt and yellow tie. There are two table lamps on either side of them.
A bride and groom stand close together inside a grand, ornate interior. The bride is wearing a white wedding gown with lace details and a long veil, and the groom is dressed in a navy blue suit with a boutonnière. They are gazing into each other's eyes, touching hands, with a staircase and framed artwork in the background.
A collection of wedding-related photographs showing a bride getting ready, a couple's portrait, bridal shoes, a wedding dress hanging in a room, a mirror reflection of the bride, and a woman doing her hair.
Website homepage for Amaris Lux Photography featuring wedding stories with three photos of couples, one in color and two in black and white, with captions: Anita & Joe, Hollie & Andrew, Rebecca & Conrad.
Wedding ceremony and celebration with a bride and groom in a church and outdoor churchyard
Collection of wedding photography, including a bride in a white gown, bridal party, ornate interior architecture, and artwork.
A bride and groom walking hand in hand outside a large historic mansion on a sunny day, with the bride wearing a white wedding dress and the groom in a dark suit. Another image shows a close-up of a bride holding a bouquet of flowers, wearing a lace wedding dress and a tiara, with a wedding dress hanging in the background.
A bride and groom kissing in a tree-lined outdoor pathway during their wedding, with the bride in a white gown and the groom in a dark suit.
A contact form webpage with a background image of a wedding shoe and jewelry. The page is titled 'CONTACT' and includes fields for name, email, contact number, wedding date, venue, photography budget, and message. There is a button labeled 'Enquire about your date' and a chat icon at the bottom right corner.

- For a photographer, the portfolio is more than a collection of images — it’s often the first place clients decide whether the work feels right for them. The Portfolio section was carefully refined to showcase Amaris Lux’s signature style with clarity and intention, allowing the imagery to lead while guiding visitors effortlessly through the work.

A woman in an ornate gold dress and long train is lying on a wooden table in front of an elaborate tapestry depicting two medieval figures with swords, in a room with wood paneling and two table lamps.
Wedding photography website homepage featuring a large title 'PORTFOLIO' with the subtitle 'A Few Favourite Moments' and three accompanying images: a fireworks display over a grand mansion, a bride and groom indoors, and a black-and-white photo of guests in formal attire at an outdoor event.
A website gallery page from Amaris Lux Photography displaying wedding-related images. The images include a black and white photo of a woman in a uniform, a couple posing for photos indoors, white wedding shoes on a carpet, a bridal gown hanging in a room, a woman applying makeup at a vanity, and a man and woman looking at a mirror. The website has a navigation menu at the top with options for 'The Experience,' 'Info,' 'Stories,' 'Portfolio,' 'Journal,' and a 'Get in Touch' button.

The Journal section was introduced as a dedicated space to share special locations, meaningful wedding events, and editorial features — giving Paul room to highlight places, stories, and moments that sit outside the main portfolio while adding depth and context to the work.

Wedding reception with floral arrangements and a wooden wall backdrop, displaying the names 'Chaya & Edward' and the date '25th November 2025'
Wedding ceremony at Peckforton Castle with bride and groom walking down the aisle surrounded by guests and floral decorations.
Black and white photo of a wedding ceremony at Gorton Monastery, featuring a smiling bride in a white dress holding a bouquet, and a groom in a tuxedo, with guests and a photographer capturing the moment in the background.
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Interior hallway of a building with artwork on the walls, a man in a suit standing in the center, and a staircase at the end.